first_imgWouldn’t it be great if your credit union had a way to reach all its members with marketing messages that didn’t increase distribution costs? And what if over 90% of your members opened the messages? Even better, what if they actually read them? Think these are fantasies of frustrated marketers? Think again.Your credit union is already sending monthly statements – a highly successful communication channel for regularly reaching members. On average, members open their account statements 95% of the time, and they usually spend from one to three minutes reading, a rate no other channel can match.Because delivering statements to members is a regulatory requirement, you’re already paying to connect with them every month or quarter. If your credit union views statements only as a compliance box to be checked off, you’re missing an excellent opportunity to strengthen member ties and deliver targeted marketing messages via a communication channel you know members use.Redesign your statements to add a personal touchDid you know account statements can be a revenue center instead of a cost center? By carefully designing statements and using an effective analytics program, they can become an essential part of a member engagement strategy, boosting cross-selling success as well as increasing member loyalty and giving that personal “credit union touch.”. Whether digital or paper, well-designed statements can help reach members more effectively by delivering useful offers pinpointed to their needs and interests. In turn, you’ll remind members that their credit union pays attention and knows who they are. At Doxim, we have identified several key recommendations for designing compelling statements that will actually gain a return on providing statements:       Analyze your current statement. Who is the audience and how will they use the information contained? Are there helpful facts, tips or recommendations you’d like to include? How could your messages be tailored to reach key demographics? What might grab one member’s attention? Focus on a clean, professional design that’s easy to understand. Discussions with our clients have shown that 15-20% of the questions bank and credit union call centers receive are for statement-related issues A well-designed statement, like the example above,  clearly and succinctly presents the relevant information and can reduce those calls. To increase reader comprehension, make sure your layout has lots of white space, displaying only what’s necessary and useful to the member. Include an account summary on the first page. Members expect companies they do business with to provide clear, simple statements with useful information that goes beyond a logo and a list of transactions.Include contact information. Prominently display the location, hours and contact information of the member’s local branch. Feature the name, photo and contact information of a local service representative to increase the member’s sense of personal connection. Reinforce brand identity. Use strong branding features, with consistent corporate colors, so members can easily identify that the statement came from your credit union. Use the same fonts, lines and styles throughout the statement to reinforce consistency. Incorporate an area for marketing messages. For years, credit unions and other businesses have included advertising inserts in their statements or invoices. Studies have shown that many of these are discarded immediately, making no impact on the consumer except possibly irritating them with the amount of wasted paper. Instead, include informational and marketing communications right on the statement so the member will definitely see it. You can reduce expenses by eliminating pre-printed inserts, while also decreasing the carbon footprint.By using analytics software to personalize offers based on demographics or other segmentation data, your credit union can increase marketing effectiveness as members respond to offers tailored to their needs. Also, placing a specific, descriptive call to action will produce better results for marketing campaigns. In other words, “Activate your Eligibility for this Lower Rate Now” is much more effective than simply saying “Find Out More.” Of course, with a digital statement, there’s the bonus of having a hyperlink to more information that the member can click. For printed statements, keep the URL short to make it easy for members to enter or write down.Attract and engage members’ interestToday’s consumer is hit with thousands of advertising offers every day, via their smartphone, television, radio, billboards newspapers or other media. No one can pay attention to all of them, so people learn to tune out.Statements are expensive to produce and distribute. But most people open – and read – their account statement, recognizing it’s an important money-management tool. You have members’ attention, so why not capitalize on that focus? Ask, if our statements aren’t strengthening relationships through targeted messages, lowering costs by eliminating paper inserts and encouraging e-statement adoption, and increasing revenues through cross-selling, what are they doing for the credit union? They meet regulations, but do they bring a return or just cost your credit union money? If it’s the latter, then it’s past time to get your statements working for you. 22SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblr,Olga Zakharenkava Olga Zakharenkava is the VP, Demand Marketing at Doxim, a leading provider of cloud-based customer engagement solutions for credit unions and wealth management firms. Find out more at Web: Detailslast_img read more

first_imgTo access this article REGISTER NOWWould you like print copies, app and digital replica access too? SUBSCRIBE for as little as £5 per week. Would you like to read more?Register for free to finish this article.Sign up now for the following benefits:Four FREE articles of your choice per monthBreaking news, comment and analysis from industry experts as it happensChoose from our portfolio of email newsletterslast_img

first_imgCivil society actors across Indonesia have laid out a two-phase lawsuit to challenge the controversial Coal and Mineral Mining Law at the Constitutional Court amid concerns over transparency.The first phase of the legal process saw mining experts challenging the country’s lawmakers over poor public participation during the law’s five-year deliberation. Should they fail, a second round of mining watchdogs – the Clean Indonesia Coalition – will challenge lawmakers over individual articles in the law.The watchdogs are rooting for the court to accept the first challenge, according to coalition spokesman Arip “Yogi” Yogiawan of the Indonesian Legal Aid Foundation (YLBHI) on Monday. “That would be better because it increases the possibility of revoking the entire law,” he told The Jakarta Post via phone call. Mining Law No. 3/2020, which was passed on June 10, promises bigger concessions and easier permits for mining companies in hopes of raising Indonesia’s state revenue and thus enabling the government to finance more public services.However, civil groups have lambasted the regulation over concerns of its impact on the environment and society. Notable revisions include quadrupling the maximum size of traditional mining zones to 100 hectares and allowing mining activities in rivers and the sea.Stakeholders have also lambasted the House of Representatives and the Energy and Mineral Resources Ministry for not giving civil society groups, foreign investors and regents, among others, time to scrutinize the bill. The House publicly released a draft bill on May 11 then approved it the following day, giving the public virtually no time to scrutinize the 93-page document.Civil society set the ball rolling to challenge the law on the afternoon of July 10, when an eight-man plaintiff submitted a judicial review to the Constitutional Court in Central Jakarta.The plaintiff was composed of Bangka Belitung Governor Erzaldi Rosman Djohan, regional legislators Alirman Sori and Tamsil Linrung, student group leaders Ilham Rifki Nurfajar and Andrean Saefudin, industry observers Marwan Batubara and Budi Santoso and Muslim group leader Hamdan Zoelva.“It’s hard to guess but I am hoping, personally, that within three months, the court will decide whether to accept or reject our plea,” the team’s chief lawyer, Ahmad Redi, told the Post on Monday.He said the judicial review was initiated by the Mining Society (Koalisi Masyarakat Peduli Minerba), which has been monitoring the law’s deliberation since 2015, when the House of Representatives added the law to the National Legislation Program (Prolegnas).Once the society got word that the House had approved the law, they reached out to regional lawmakers, students and their own members to testify in court.“We made the plea in about a week then immediately submitted it to the court,” he said.His team had to be quick. Existing regulations require such judicial reviews to be submitted to the court within 45 days after a law is signed into action.His team’s latest hearing was on July 24 when mask-wearing judges asked the team to provide more arguments to justify each plaintiff’s legal standing. Judge Suhartoyo, in particular, asked the team to halve their 45-page plea.“The Constitutional Court will await the revised pleas up till 14 days from today,” said Suhartoyo, concluding the hearing.The Clean Indonesia Coalition, which comprises seven non-profits including YLBHI, has been gathering evidence and mobilizing grassroots support to challenge the law should the Constitutional Court reject the mining experts’ plea.Alliance members were particularly focused on finding Indonesians who live near mines to testify in court, as such citizens had a stronger legal standing, said YLBHI’s Yogi.“Those voices need to be brought together. And how to bring them together is our aim going forward,” he said.House lawmaker Eddy Soeparno, deputy chairman of Commission VII that oversaw the law’s drafting, told the Post that the commission would send out its mining law working committee to testify in court, should they be summoned.The 26-member team was led by Indonesian Democratic Party of Struggle (PDIP) politician Bambang Wuryanto.“The point is, if there is a summons, we will of course be present,” said Eddy.The ministry has also defended the law in the wake of the judicial review.“Everyone has a right to challenge. But if the Mining Law did not comply with other laws, how could it have passed?” said Energy Ministry official Heri Nurzaman, as quoted by :last_img read more

first_imgThe 36-year-old Rodnie Superticioso was caught on the strength of an arrest warrant in Barangay Cabadiangan, Himamaylan City around 8:30 a.m. on June 1, a police report showed. The court recommended a P120,000 bail bond for his temporary liberty./PN Police officers served the warrant in relation to a robbery charge Superticioso faces. The suspect was detained in the lockup cell of the Himamaylan City police station. BACOLOD City – He was listed as the No. 10 most wanted person in the police station of Himamaylan City, Negros Occidental.last_img read more

first_imgIt is hard to believe that for the second time since 2015 ESPN is trimming back their staff.  This cut was recently announced by ESPN chief John Skipper.  Most of the cuts in 2015 were behind the scenes people whose names would not be recognized by the public.According the the Indianapolis Star, this time the 100+ cuts include on-air personalities.  ESPN is going to a more digital future.  Some of the names that have been leaked to the public are morning host Jay Crawford, baseball analyst Jim Bowden, and football columnist Jane McManus.  This is just a sampling.As usual when cuts are made, it is to save money.  It is reported that ESPN has spent too much money on live broadcasts and the competition from other cable sport outlets has cost ESPN many of their subscribers.  Watch for changes.last_img read more

first_imgRising Sun, IN—Early Tuesday morning, the Indiana State Police began investigating a shooting that occurred at an Ohio County, Indiana residence.Officers with the Ohio County Sheriff’s Office and Rising Sun Police Department initially responded to a residence on State Road 262 near Rising Sun, Indiana after receiving reports that shots were fired outside of a residence at approximately 6:00 am this morning. The Indiana State Police Department was then requested to lead the investigation.The initial investigation by detectives indicated that Marcus Donald, 34, and two other individuals showed up at the residence early Tuesday morning. While outside of the residence, detectives believe the three individuals got into an altercation with a man that lives at the home. During the altercation, the 22-year-old resident of the home produced a handgun and fired at the three men. The three men then fled the area.Later in the morning, a 20-year-old Ohio man was located in the area, suffering from a gunshot wound to his abdomen. He was transported to a Cincinnati area hospital for treatment of his serious injuries. That afternoon, Marcus Donald was located on foot in the area. After further investigation, Donald was arrested on an initial charge of Conspiracy to Commit Robbery. The third person of interest, a white male, has not been located.Police are still trying to locate the third man who fled the scene. Investigators do not believe there is any danger to the public at this time. The identities of the other three males involved in the incident are being withheld at this time. The investigation is ongoing with more arrests possible.last_img read more

first_imgStatewide— Tax Day is exactly one month away, July 15, and an estimated 500,000 Hoosiers still need to file their individual income taxes, according to the Indiana Department of Revenue.Due to the COVID-19 pandemic, the individual income tax season was extended from the traditional April 15 deadline to July 15 to allow customers more time to file and pay taxes owed. If an individual owes taxes, penalties and interest can be avoided by paying 90% of the tax owed by the July 15 deadline. Additionally, individual estimated payments with deadlines of April 15 or June 15, 2020, are due on July 15.Still need to file? The Indiana free file program is still available to qualifying individuals to file their individual income taxes for free. If an individual’s adjusted gross income was $69,000 or less in 2019, they may be eligible to use the free online software from DOR-certified vendors.More information on INfreefile may be found on DOR’s website by clicking here.last_img read more

first_imgRelatedPostsNo Content Available Spanish-based club, Rayo Vallecano, continued to extol the virtues of former Super Eagles’ goalkeeper, late Wilfried Agbonavbare, years after his demise. The Vallecans via its Twitter handle: @Vallecano Ray wrote: “Today marks five years since Wilfred Agbonavbare left us. “Eternal and unforgettable in the memory of Rayismo.” The late retired goalkeeper gave up the ghost on January 27, 2015 after suffering from cancer in Spain. Agbonavbare after retiring as a player, worked as a deliveryman and a goalkeeper coach. Agbonavbare was a member of the Nigerian under-20 at the 1983 FIFA World Youth Championship in Mexico. He played for more than one decade and was also selected for the 1994 African Cup of Nations, backing up Peter Rufai. Agbonavbare, popularly known as Agboni-basket, featured for defunct New Nigeria Bank and BCC Lions before seeking greener pastures abroad.Tags: Agboni-basketRayo WallecabuWilfred Agbonaventurelast_img read more

first_img “We have incredible home support with sell-out crowds for every game,” he told “This decision reflects our on-going aim to maintain a fair and balanced approach to our ticket pricing.” The Emirates Stadium is currently the biggest club football stadium in London but will be surpassed when the new home of local rivals Tottenham opens close to their current White Hart Lane ground. Ticket pricing throughout English football has been a hot topic in recent years and last October a number of Bayern Munich fans boycotted the first five minutes of their Champions League tie at the Emirates Stadium over the £64 they were charged to attend. Arsenal will freeze ticket prices for the 2016/17 season, the Barclays Premier League leaders announced on Friday. The Gunners currently have the most expensive season ticket in the division at £2,013 and the Emirates Stadium also has the priciest lowest season ticket, coming in at £1,014. But, for the seventh time in 11 years, Arsenal have said they will not put prices up, with chief executive Ivan Gazidis aiming for a continuation of regular sell-outs. center_img Press Associationlast_img read more