Finally, it would certainly be wise and much more efficient for the CNTB to start the campaign as soon as possible, no later than September 01, to start selling and promoting the autumn now, and for the campaign to last intensively for at least a month. While others dealt with us, we boasted of tourist numbers, we managed to fend off all the media attacks and the tourist season so far has been better than anyone could have expected. This is far from a successful season (we need to know that it was not pre-season, that costs were much higher and that accommodation prices were never lower) but unfortunately the current epidemiological situation is not in our favor, which led us to a situation where we were put on red lists in Italy, Slovenia, the United Kingdom and partly in Germany. There is no conspiracy theory here, we blame ourselves for the bad epidemiological results, whichever way you turn it. The launch of the “Vacation Week Worthy” campaign is also planned for the autumn, of course if the epidemiological situation is stable, which is certainly great news. Basically, get involved and join the promotion in the same wave. Again, together all always stronger, both in foreign and domestic market. To participate in the “Vacation Week Worthy” campaign, you must first register, and when registering, you must enter your contact information as well as basic information about the business entity you are applying for. Also, you must put your tourist offer in a certain category, from accommodation, food and drink, active vacation, rural tourism onwards… “Everything you need for a unique trip: top accommodation, top quality food and drinks, tastings, attractions, gifts and a unique ISTRIA.”, point out in the announcement of the prize game. The award is given by six famous Istrian families who run top companies and guarantee an unforgettable trip and a real gastronomic experience. ROXANICH Wine & Heritage Hotel Motovun is giving away: SUPERIOR STAY EXPERIENCE,Chiavalon Organic Extra Virgin Olive Oil donated by: EXCLUSIVE TASTING OF GRAND,AurA Distillery presents: Experience DISTILERY,Frankovic wines donated by: Franković tour and tasting,San Rocco – Boutique Hotel presents: ISTRIA GASTRO SANJANJE,Karlić Truffles presents: A unique experience of hunting truffles In this article I will not analyze whether we reacted well or badly, where we made a mistake and where we scored, there will be time for analysis, but now the most important thing is to look for an answer to the question how and what next? That is why I sent an inquiry to the Croatian National Tourist Board, whether a promotional campaign towards the domestic market is planned, and what is the “Vacation Week Worth” project that was canceled due to the coronavirus epidemic. As they point out in the CNTB, the promotion of the project starts in the fall, it would be good for the tourism sector to be included in it. It costs us nothing, except a few minutes of time to fill in the data, and it is a free promotion. Especially continental destinations. Just remember the crowds in Plitvice Lakes National Park and Krka National Park, regardless of whether it was the moment of opening or leaving the quarantine. “The Croatian National Tourist Board will certainly include the domestic market in its promotional activities throughout September, especially the post-season, where we will emphasize nautical, health and continental tourism in terms of communication, from which we have achieved this extremely demanding and never more difficult tourist year 83 percent of last year’s result, while only in the previous part of August from the domestic market we are achieving a growth of tourist traffic, measured by arrivals, of a large 19 percent ” stand out from the CNTB. An excellent example this year is the cooperation and synergy of partners in Istria through the project Wonders of Istria. All tourist economic entities can join the action: hotel houses, private renters, restaurants, nature parks and national parks, museums, galleries, adrenaline tourism, activities, etc.. Be sure to look to unite in the destination, synergy is key and create an interesting tourist product and motive for coming, not that each is for itself again. Also, you do not have to give a discount on accommodation, but you can on some other services. Mostly you have room to play with the offer, and it’s definitely a lot better when there are more of you in the whole story. Apart from the fact that accommodation is not a motive for coming, when there are more of you, then complete the story. As you can see, the key word is rounded content and synergy. Smart all clear. On this occasion, I would like to highlight the island of Pag with my new great outdoor story. “Pag Outdoor Summer Weekend”, Zagreb County with the project”Holidays are never closee, Međimurje with the project “Međimurje gives more”As well as Karlovac, which published a new beer story this week”For a beer in Karlovac”. One of the options is certainly to take the domestic market more seriously. Let me remind you that in Istria, domestic tourists saved the pre-season, and with a smaller number of arrivals than usual, generated better tourist spending. Many hoteliers and restaurants were pleasantly surprised this year by the domestic consumption, and as they say, they did not regret addressing the domestic guest. A domestic guest is more than a good guest – one hotel manager told me. Of course it is difficult to generalize and nothing is black or white, but as I spent 60 days this summer along the Adriatic coast, from Istria to the Makarska Riviera, in conversation with many tourism workers I can say with certainty: A domestic guest is a good guest. “Through the fall, we plan to activate the campaign” A week worth of vacation “which aims to encourage domestic consumption in the off-season, and the use of tourist services in the country at reduced prices. The mentioned campaign is ready, however, at this moment we can say that it will be realized if the epidemiological situation in the country allows it, ie if the epidemiological picture in the country is stable. The health and safety of all our citizens and tourism workers is a priority for all of us “, conclude from the CNTB. PS 2 I also had a rapid drop in traffic, a failed conference and various projects this year, it took me back at least three years and I don’t know how I will survive until the spring of 2021, and I didn’t have a season. I don’t whine, I fight and push forward and I still write 5 news stories every day. Also, I personally think that the Ministry of Tourism and Sports should launch the Cro card project in the off-season, since the project is almost ready for activation, regardless of the current situation. Although the story of Cro cards was unfortunately activated at a bad time, due to the crown of the crisis, I personally think that this is a good project, if it is included in a broader platform for the promotion of domestic tourism. In any case, it takes at least three years for the project to come to life, ie to prove successful or not on the market, any positive campaign for our tourism in the off-season, and especially for continental tourism is very welcome. Soon a little more discussion about Cro cards, let’s return to the project “A week of rest worthwhile”. The situation is as it is, but that certainly does not mean that the tourist season is over. No, not at all. Adjust, change focus and move on. This season is simply extraordinary, in which there is no long-term planning, but the situation is changing day by day, and so must we. From the beginning of the epidemic, it was known that when the borders are opened, a media and political “war” begins because every country will want to keep its citizens within its borders, in order to start its economy. Logically and naturally. Read all the conditions of participation in the project HERE PS No, this is not a promo article of the CNTB. Open your eyes and fight. Or don’t, but then don’t whine. This year is literally a fight for every guest. The struggle that continues, there is no surrender. That’s the least we can do, try to do everything in our power and be proactive.