now the children’s clothing market in the hidden in the great opportunities, at the same time in the whole society, the traditional children’s clothing store is across the high streets and back lanes entrepreneurs process, many of the shop are very optimistic about the children’s clothing store.
: the secret of success
in the clothing positioning, in advance to do enough research and determine their target customers, then find purchase channels. Domestic children’s clothing market has shifted from the middle and low demand mainly to mid-range demand, the rapid growth in demand for high-end. Therefore, Zhang Xuan put their clothing in the middle grade, the target customer is the middle and high income households.
After determining the
series of products to achieve